Thoughtful discounts can build loyalty and perceived value if used sparingly and tied to brand experiences. The key is balancing promotions with consistent brand messaging to avoid attracting only price-sensitive customers. soflo wheelie life

I recently read an interview on this topic, and it explained the idea really well. It highlighted that strategic discounts can build long-term brand value when they’re data-driven and thoughtfully planned, not used randomly. Targeted offers help attract the right customers, improve trust, and support loyalty, while brands still protect their premium image by avoiding constant discounting. Overall, the interview gave a balanced and practical perspective on how discounts can work as a long-term strategy when used smartly.https://gate.ahram.org.eg/News/5157939.aspx